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It’s clear that Canada has a plastic pollution problem. While plastic has become an everyday convenience in so many ways, we are only now beginning to understand its lasting impacts on our environment and health. In 2019, Canadian Geographic and Circular Innovation Council (then Recycling Council of Ontario) partnered to launch Canada’s commitment to rethink plastics through 10,000 Changes, an innovative plastic engagement program funded by the Government of Canada.
10,000 Changes emphasizes the power of individual and collective action by empowering Canadians to create and commit to plastic waste reduction solutions. These solutions will help Canada move toward zero plastic waste by driving meaningful awareness and reductions in the amount of plastic that’s produced, used, and discarded by Canadians.
In 2019, more than 7,000 commitments were made by Canadians from coast to coast to coast.
10,000 Changes emphasizes the power of individual and collective action by empowering Canadians to create and commit to plastic waste reduction solutions. These solutions will help Canada move toward zero plastic waste by driving meaningful awareness and reductions in the amount of plastic that’s produced, used, and discarded by Canadians.
We all recognize that we have reached the tipping point in our history when it comes to waste, and specifically, plastic pollution, says Jo-Anne St. Godard, Executive Director, Recycling Council of Ontario. 10,000 Changes offers Canadians the information and tools they need to make simple changes about plastics, specific materials, and alternatives; and serves as a vehicle to recognize innovation, leadership, and most importantly, action to mitigate plastic waste.
Canadians and Canadian businesses are concerned about the impact of plastic pollution on our environment, says John Geiger CEO of The Royal Canadian Geographical Society and Canadian Geographic Enterprises. Through 10,000 Changes, Canadians now have a one-stop resource to learn about alternatives to plastic products that Canadian businesses are innovating to reduce our dependence on plastics.
10,000 Changes offered a series of resources to help citizens, corporations, and businesses reduce their plastic waste. As attitudes and actions continue to evolve, 10,000 Changes provided important tools and resources to help shift behaviour through engagement. It will also provide Canadians with the tools they need to make informed decisions about plastics, and celebrate corporate innovation and individual action.
The dynamic partnership between Canadian Geographic and the Recycling Council of has been made possible through funding from Environment and Climate Change Canada.
About 10,000 Changes
10,000 Changes aims to drive meaningful reductions in single-use plastic produced, used, and discarded by Canadians. Through a variety of initiatives, 10,000 Changes will inform and motivate Canadians to take action, work with businesses to celebrate innovation, reduce their reliance on plastics, and help governments lower their plastics footprint. There is no single solution to solving the challenges of plastic waste. What we require is a paradigm shift: a complete re-evaluation of our use of this material.
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Circular Innovation Council is a registered charity.
Charity Registration Number: 119112118 RR 0001
